Highways England
Vehicle Checks

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Brief:

Reduce the number of motorway breakdowns caused by avoidable vehicle malfunctions (40%).

Solution:

Encourage motorists to perform basic safety checks as a necessity before beginning a journey.

Effect:

After our campaign aired, 1,700 less breakdowns were reported during the 2017 August Bank Holiday period, the first reduction in five years.

www.think.gov.uk

 
 
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